When you think about maternity clothes the word “fashionable” does not usually come to mind. When I was pregnant five years ago with my son, it was very hard for me to feel like I looked good. I may have been comfortable, but definitely not cute. Boy have things changed! Designer Ariane Goldman, founder and creator of two birds Bridesmaid, felt the same way as I did, and decided to do something about it. Ariane conceived HATCH, a collection of chic, timeless and comfortable wardrobe essentials to wear before, during and after pregnancy, so women can look beautiful through all stages of life.
At a time when well-dressed women are investing in timeless clothing that can go the distance, there is no reason to buy a dress or blouse you will only wear for nine months. And so HATCH was hatched as a finely edited collection of flattering wardrobe essentials that cool and busy women can truly wear before, during and after pregnancy. And because feeling sexy and beautiful should always go hand in hand, every HATCH piece was designed to be ultra elegant, modern and alluringly comfy. HATCH is a collection of 14 key pieces for everyday casual to dressing up and going out for a special occasion. These pieces are designed to be ageless, timeless and fit all shapes and sizes.
And, HATCH is the proud sponsor of the Every Mother Counts campaign that raises awareness of global maternity and provides people all over the world with various ways to contribute and get involved. For ever purchase made, HATCH will donate $5 to help decrease the infant and maternal mortality rate globally. I love that!
Ariane Goldman is the founder and creator of twobirds Bridesmaid, a company designed to provide women with bridesmaid dresses they can wear again and again after the wedding. In planning her own wedding in 2007, Ariane created multi-functional dresses for her own bridesmaids and twobirds is the product of the belief that being a bridesmaid never has to mean forgoing style. Becoming a global phenomenon, twobirds has been recognized everywhere from Oprah and the Today Show to Vogue, and has become the go-to dress collection among millennial brides and bridesmaids everywhere.
See below for a few examples of the amazing clothing from HATCH. For the entire collection and more information check out the website http://hatchcollection.com/


